“Buy Now, Pay Later” is emerging as a bright spot for fintech funding.
Although overall fintech investment fell by 33% in Q2’22, funding to BNPL companies has already reached $2.6B in 2022 — on pace to comfortably surpass 2021’s record-high of $4.3B.
The space is also starting to evolve. In the past, most BNPL startups have targeted consumers with services to help them pay off large purchases over time, but now more and more companies are targeting businesses with BNPL lending services — and have seen rising interest from investors.
