What you need to know:
- Skin health is seeing rising attention, with early and mid-stage startups using telehealth business models, AI analytics, and biotech to create new solutions.
- Emerging focus areas span virtual dermatologist consultations, AI-enabled remote skin health monitoring, at-home skin analysis for care routines, new healthy aging therapies, and microbiome-balancing solutions.
- Looking ahead, watch for solutions using smartphones for at-home diagnostics and AI-enabled analytics to gain traction, driven by demand for access to professional, science-based, and personally targeted skin care.
The skin is our largest organ. Maintaining healthy skin is crucial to our overall health and wellness, particularly given that 1 in 5 Americans will develop skin cancer in their lifetime.
And at $181B globally, the skincare market is huge.
As consumer demand for skincare moves beyond beauty and grooming routines, attention to skin health is also climbing.
Source: CB Insights — News mentions of “skin health”
Increasingly, consumers want to be able to monitor skin changes in real time, receive personalized guidance, and access science-backed treatments to address a broader range of concerns.
Skin health is also a budding area of investment activity, particularly as telehealth business models, AI analytics, and biotech advancements create new consumer-facing solutions.
For incumbent brands, these rising players offer new channel partnership and product acquisition opportunities.
Below, we highlight the emerging trends and startups shaping the consumer skin health and preventative care landscape.
We zeroed in on high-momentum startups using signals like Mosaic health scores, employee headcount growth, business relationships, and more. We limited our analysis to companies that were founded after 2011 and have raised funding in recent years.
